Was Kekovich really treated with a frozen chop?

kekovich facebookA video uploaded by Channel 10 purporting to show Sam Kekovich being accidentally hit by a cricket ball is looking increasingly likely to be part of a guerilla marketing campaign for Meat & Livestock Australia after the personality tonight claimed on Facebook that he tended the injury with a frozen chop.

As Mumbrella reported on Monday, questions were raised about the authenticity of the video which purported to be part of a live cross featuring Kekovich and Ten’s weatherman Tim Bailey.

Ten was then revealed as the media partner for this year’s MLA Australia Day campaign which features Kekovich as its spokesman.

Tonight, Kekovich posted an image of himself on Facebook captioned: “Tiny Tim Bailey comes to my aid after some goose hit me in the scone with a cricket ball. I felt a bit better after I put a frozen chop on it.”

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