Wavemaker recruits Initiative national head of comms

GroupM agency Wavemaker has appointed Ryan Haeusler to the newly-created role of national head of communication and planning design.

Haeusler will be tasked with maximising creative opportunities within media across all Wavemaker clients, and comes from a nine-year stint at Initiative, where he rose to national head of communications design.

At Initiative, Haeusler spearheaded the Lego account, and also worked across categories including financial services, entertainment, retail, pharma, automotive, FMCG and toys.