‘We look forward to exploring where this partnership can take us’: iProspect snags SME media agency of record gig for MYOB

Dentsu’s iProspect has been named the small and medium-sized enterprise (SME) media agency of record for MYOB – a business management solution.

Moving forward, iProspect will be supporting MYOB via several services, including media buying and strategy, digital consulting and channel planning.

MYOB and iProspect have worked together in a project capacity, but now that partnership has been extended into a longer relationship, according to iProspect’s managing director, Marcelle Gomez.