We The People NZ grows with new creative lead

We The People – a social-first agency with offices in Sydney, Melbourne and Auckland – has hired Angie Fredatovich as a creative lead for its New Zealand office.

The announcement:

Social-first agency, We The People, has added experienced creative leader, Angie Fredatovich, into its ranks as creative lead of its New Zealand office.

Angie arrives at We The People with over 15 years of creative experience, most recently at Culture NZ & Stanley Street where she was creative director. Angie joins We The People with a proven track record of creating award-winning work that has set the benchmark across the region; working on brands such as Briscoes, Rebel Sport, Under Armour, AF Drinks, Mecca & Universal Pictures.

In welcoming Angie, We The People regional creative director, Chris Rogers, expressed his enthusiasm: “Angie is a unicorn. One of the rare talents that when you have the opportunity to work with, you jump at it. She brings a wealth of knowledge across all things social and a passion for innovation that’s already delivering amazing results.”

“Our client partners are seeking a social-first partner that understands how to connect with audiences on fast-moving social platforms. Utilising data, web-culture trends and insights to create scroll-stopping moments at pace.”

We The People has continued to expand its creative team and presence in Aotearoa since opening an office in Auckland early last year.

“I’m incredibly excited to be stepping into the Creative Lead role at We The People, and leading our fabulous Kiwi creative team,” Angie Fredatovich said. “The mission We The People are on to help brands ‘own the moment’ on social aligns perfectly with my passion for content and innovation that raises the bar! It’s been great to get under the hood and stuck in!”

Operating offices across Melbourne, Sydney & Auckland, We The People is a social-first agency helping brands to conquer attention on social media across creative, social-first video, strategy, paid media and creators. We The People is a TikTok creative marketing partner, recognised as a best-in-class partner to help brands create for-platform content to capture and convert attention on TikTok.

We The People’s client partners across Australia & New Zealand include Arnott’s Biscuits, Amazon, Jetstar, KFC & TikTok.

Source: We The People