Western Sydney Wanderers sign on JD Sports as major sponsor in youth push

A-League team Western Sydney Wanderers has announced JD Sports as the club’s co-major shirt partner for the 2018/19 season.

The partnership will see JD Sports’ insignia on Wanderers away and yet-to-be released third shirts.

The new sponsored Wanderers A-League shirts

The sponsorship is part of the brand’s strategy to target Western Sydney’s youth demographic, Western Sydney Wanderers CEO John Tsatsimas said.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.