Westpac adds digital responsibilities to CMO Martine Jager’s role

March 26, 2018 5:05

Westpac CMO Martine Jager has added the chief digital officer role to her responsibilities following the departure of the bank’s chief digital officer Scott Tanner.

Jager, who appointed MLA marketer Andrew Howie to her team as head of advertising last year, will now be responsible for a key part of the bank’s digital transformation strategy.

Westpac Group CMO Martine Jager

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

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