‘I want to personally thank the DDB Sydney team’: Westpac head speaks after bank parts ways with agency after 13 years

October 29, 2024 2:07

DDB Sydney and Westpac have announced they will end their partnership after 13 years in February 2025.

The news comes after Westpac put its creative account up for review last month, with speculation that the pitch is now down to Accenture Song, Howatson+Company, and Saatchi & Saatchi.

The agency has held the account for nearly 13 years, after first beating Ogilvy in 2012 in a head-to-head pitch.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.