Wicked Campers falls foul of ad watchdog for two more slogans
Two more Wicked Campers slogans have come under fire from the ad watchdog for being discriminatory and for using inappropriate language, taking the company’s total rulings to seven for 2015.
A complaint against the first slogan, ‘Confucious say man with dick in peanut jar is fucking nuts’, argued the offensive language was a “bad look” for the tourism industry.
“Clearly this is highly offensive language and concepts. It is a very bad look for our tourism industry and would upset people from many nationalities as well as Australian’s seeing it parked in tourism carparks, down main streets and driving behind it. The wording is clearly part of the branding and advertising strategy on their vehicles,” the complaint said.
The Ad Standards Board (ASB) ruled against the slogan for not treating the issue of sex with sensitivity to the relevant audience and for inappropriate language.
For every offence upheld steal one wheel from every vehicle in their fleet.
Yes JG,
Let’s stop wicked by stealing from them.
Kick them in the nads too? Maybe a bit of light arson?
“bad look” for the tourism industry.
Try horrendous, nothing cool about these highway eye sores!
Now we’re talking!
A new ASB. Arson, Stealing, Bovver Boys. The current ASB seems toothless in comparison.
So over this “news”
This isn’t even news!
Those who complain about Wicked Campers need to take the poll out of their ass and get an honest sense of humor.
The end!
Whenever I see a Wicked Camper van I can’t help but burst in to tears.
Every single slogan makes me upset.