Woolworths’ marketing GM swaps shelves for burritos
Claire West is an award-winning marketer.
Mexican fast-food chain Guzman y Gomez (GYG) has hired Claire West to serve as its director of marketing.
As GYG’s marketing director, West will be responsible for spearheading the brand’s marketing operations in Australia, while working alongside GYG’s director of communications, PR and events, Alison Peake, to support the business and its restaurants, locally and internationally.
The Delivery and Guest Experience, Content and Strategy, Local and National Area Marketing, Digital, and Creative teams will all report to her.
