WPP reports slight revenue increase despite taking hit in PR and public affairs
Australia’s biggest marketing group WPP AUNZ has reported flat revenues of $869.9m in its 2017 financial results, despite taking a hit to its PR and public affairs arm.
Although the company saw a slight increase in overall revenue it fell by 7.2% in its public relations and public affairs arm, which includes agencies such as Ogilvy, Cannings Purple, Hill + Knowlton Strategies, PPR and Pulse Communications.
The division had a net revenue of $62.4m in 2016 which fell to $57.9m last year. The update – published on the ASX this morning – attributed the decline to “soft market conditions” and “individual company underperformance”.