WPP numbers down as clients ‘get there ugly’

Tim Burrowes

March 8, 2010 10:55

There were few Australian highlights in WPP’s financial results for 2009 which were released over the weekend.

None of the giant marketing group’s media or advertising agencies in Australia performed sufficiently well to warrant a mention in the company’s numbers which saw headline profits and like-for-like revenue both down.

The only companies whose Australian performance even warranted a positive mention in the WPP report were branding house Landor, research company Millward Brown and G2 sales promotion.

WPP’s global headline profit before tax was down by 16% to about $812m.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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1 COMMENTS

Anon 8 Mar 10

This passage caught my eye……”So we would like to close this report by reminding all our audiences of a permanent truth of our business. It is a business that is wholly dependent on the intelligence, the talent, the integrity and the determination of each individual member of each of our companies.” …..kinda make you wonder why they treat their people so poorly??

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