WPP results flat after STW merger as market outlook remains cautious

August 19, 2016 10:06

WPP AUNZ has reported a flat first half in its first result since the completion of the merger with STW Group earlier this year.

On a like-for-like basis net sales barely moved, down 0.1% from $407.5m last year to $407.3m.

At the same time earnings before interest and tax (EBIT) slipped slightly, down 0.4% to $47.2m.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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