24 Hours With… Jules Lund, founder of Tribe and Southern Cross Austereo digital marketer

24 Hours With… features the working day of some of the most interesting people in Mumbrella’s world. This week: Jules Lund, TV & radio host and founder of influencer marketing agency Tribe.

MORNING: Wake up to the reverberations of little feet, as my three and five-year-old daughters launch onto our bed, stomping my groin with military precision. After they force-feed me toothpaste, I open my LinkedIn app to satisfy my need for validation now that my mainstream relevance has plummeted. I now genuinely love starting the day browsing new connections and messages from marketing guns who’d like to collaborate with TRIBE.

Zip off to the gym where my best mate and I sabotage our ROI by stalling our personal trainer with images of #fitspo girls on Instagram.

Walk to TRIBE HQ and try to ignore how cliché our start-up has become with pool table, graffiti wall, Segway-riding millennials, etc. Having said that, there’s not a day I don’t get an enormous burst of pride. I am giddy with the influencer marketing category as it continues to fly down the runway preparing for take-off.