ADF launch OOH recruitment campaign via VML

The Australian Defence Force (ADF) has introduced a new dimension to its recruitment efforts with the launch of 3D Out of Home (OOH) via VML.

Developed in partnership with Collider and using a blend of different technologies, including Unreal Engine, the OOH executions in Melbourne and Sydney form part of the new ADF Careers Masterbrand Campaign, Unlike Any Other Job.

The OOH uses the role of an Australian Army Drone Operator to show how you can make an impact with a career in the ADF.