ANZ, Suncorp, IAG, and Future Super to speak at the Mumbrella Finance Marketing Summit

June 6, 2019 8:54

ANZ’s marketing chapter lead for digital sales experience, Malcolm Murdoch, and PHD’s head of digital Melbourne, Schalk Van Der Sandt, will reveal how the bank transformed its digital media platform and the benefits that came from the work at the Mumbrella Finance Marketing Summit on July 25 in Sydney.

ANZ and PHD will discuss how the bank transformed its digital platform

From an afterthought in planning to a centrepiece that helped ANZ win the coveted Effie for long term advertising effectiveness – Murdoch and Schalk will give delegates a glimpse into the inner workings of ANZ’s digital media program.

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Damian Francis

I take care of the operations and subscription content at Unmade. I was previously head of content at Mumbrella and prior to that, editor of AdNews. I have been a journalist since 2004.