ARN launches personalised audio advertising

Zoe Samios

August 7, 2017 8:41

ARN will now be able to tailor audio advertising on its iHeartRadio service, following the launch of AdsWizz technology today.

The new technology allows clients to create targeted audio advertising campaigns through iHeartRadio, aiming to improve engagement and entertainment experiences, while offering clients customised campaigns.

iHeartRadio’s new offering for advertisers

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Zoe Samios

Zoe Samios worked at Mumbrella between 2016 and 2019, finishing up as senior media reporter in March 2019.

Topics

AdsWizz Alexis van de Wyer ARN iHeartRadio Lotame Rob Atkinson

1 COMMENTS

Dr Jack 7 Aug 17

Ok, so next time I hear an ad for erectile disfunction I really should pay attention !

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ARN launches personalised audio advertising

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