Belong creates Internet-like book for phone limbo via Howatson + Co

September 29, 2021 10:18

Belong has launched The Book of Limbo, an “offline online wormhole” book, designed to mimic the randomness of Internet niches via Howatson + Company.

It is the second work the agency has released for Telstra’s Belong since winning the account, having launched an integrated brand campaign for Belong earlier this month.

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Anna Macdonald was a Mumbrella journalist, covering news, creative, ad standards and campaigns. She left Mumbrella in April 2022.

Topics

Andrew van der Westhuyzen Belong Gavin Chimes Howatson + Company Jana Kotatko Saltwater Dreamtime

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