Better, faster, stronger: Increasing sales and profits in a competitive eCommerce landscape
Alice Cléret, experience director at Resolution Digital, explores the hyper-competitive eCommerce landscape in “the new normal” that is the post-Covid world.
Over the past decade, retail giants such as Amazon have set the bar incredibly high when it comes to on-platform UX, attractive costs and fast delivery. As a result, customer preferences are becoming increasingly sophisticated and their expectations when dealing with an online retailer are at an all-time high.
(Unless you’re Zara, of course)…