Born Creators Group expands into Saudi Arabia, appoints managing partner
Australian-founded Born Creators Group has expanded into Saudi Arabia, appointing Marc Bou Harb to lead the new venture.
The announcement:
Born Creators Group, an Australian-founded dynamic and innovative marketing and communications agency network, announced its expansion into the Kingdom of Saudi Arabia last month with the launch of Born Creators Group in Saudi Arabia. To lead this significant new venture, the group has appointed seasoned industry leader Marc Bou Harb as managing partner.
This strategic move underscores Born Creators Group’s commitment to serving the burgeoning Saudi market and delivering cutting-edge creative solutions to local and international clients. With Vision 2030 driving unprecedented growth and transformation across various sectors in Saudi Arabia, Born Creators recognizes the immense potential and demand for impactful marketing and advertising campaigns.
Marc Bou Harb brings over 20 years of extensive experience in the marketing and advertising industry to his new role. As a results-oriented leader with a proven track record, Bou Harb possesses deep expertise in marketing communications, creative direction, digital marketing, and integrated marketing strategies. His profound understanding of the Saudi market and culture, coupled with his business development acumen, makes him the ideal candidate to spearhead Born Creators’ growth in the region.
Prior to this appointment, Bou Harb served as managing director of Grey Group KSA, where he successfully led teams in developing and executing innovative advertising solutions for a diverse portfolio of clients. Following his successful tenure at Grey, demonstrating his entrepreneurial spirit and deep understanding of the market, Bou Harb established WHY? his own advertising agency in 2022. This experience further honed his leadership skills and provided him with invaluable insights into building and growing an agency from the ground up. His passion for driving growth, fostering innovation, and empowering both teams and clients aligns perfectly with Born Creators’ core values.
“From the beginning, my vision for Born Creators Group has been about fostering creativity and driving meaningful connections. Expanding into Saudi Arabia, a land of immense opportunity and cultural richness, feels like a natural progression of that vision,” said Rony Chiha, founder of Born Creators Group. “And to have Marc Bou Harb, a leader who shares our passion for impactful storytelling and understands the nuances of the GCC world, leading our efforts there fills me with immense excitement. I truly believe that together, we will create something extraordinary in the Saudi market.”
Speaking about his new role, Marc Bou Harb commented: “I am excited to leverage my experience and understanding of the region to build a strong and successful presence for Born Creators in Saudi Arabia. We are committed to delivering impactful and culturally relevant campaigns that resonate with the Saudi audience and help our clients achieve their objectives.”
Born Creators agencies in Saudi Arabia will offer a full suite of integrated marketing and communication services, including creative development, digital strategy, social media management, content creation, and media planning. The group is poised to become a key partner for businesses looking to connect with consumers in this dynamic and rapidly evolving market.
Source: Born Creators Group
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