Cannes Lions day one: It’s about creativity, not advertising
Day one of the Cannes Lions saw a strong showing from Clemenger-aligned agencies in the promo, direct and PR shortlists. There were also two shortlistings for independent Sydney agency The Hallway. But Australia’s PR agencies again failed to get a single shortlisting.
In the video:
- Cannes Lions chairman Terry Savage on how the competition is now a festival of commercial creativity, not just advertising;
- Justifying the expense of a trip from Oz;
- The Brand Agency’s Paul Yole on the delegate experience;
- Inside the Young Lions battleground;
- Mumbrella editor Tim Burrowes takes the conference tour
Video production and editing: Brooke Hemphill
With the support of:
Shame I can’t watch videos on iPhone… When will you install a HTML5 player? JW player is great if you need a tip!
Agreed, Carla!
Great video Tim!
Really interesting piece Tim!
I’ve now watched yesterday’s and today’s pieces…great stuff Tim! This is the next best thing to being there!