Coca-Cola announces special edition ‘Share a Coke with the Firies’ cans alongside a range of initiatives

Coca-Cola is launching a limited-edition version of its ‘Share a Coke with’ cans, celebrating the Australian firefighters who have been working tirelessly throughout the bushfire crisis.

The ‘Share a Coke with the Firies’ cans were announced today alongside a range of donations to be made by The Coca-Cola Foundation, Coca-Cola Australia and Coca-Cola Amatil. The cans will not be available for sale,  but donated straight to firefighters, volunteer fire organisations and fire-affected communities.

The special edition cans will be donated directly to fire fighters and fire-affected communities

Coca-Cola’s donations began at the beginning of the bushfire crisis, with water and Powerade immediately being distributed to fire fighters and fire-affected communities via Foodbank Australia and the Australian Defence Force.

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