DDB veteran heads to Saatchi and Saatchi for CSO role
Long-time DDB leader Leif Stromnes is moving to Saatchi and Saatchi Australia.
Full-service agency Saatchi and Saatchi Australia has appointed Leif Stromnes as chief strategy officer.
Stromnes will work across Australian and New Zealand. He will be responsible for leading the company’s senior strategists in Sydney and Melbourne, with the goal of developing strategies that drive results, growth and impact for clients.
Additionally, he will collaborate with Avish Gordhan and Mandie van der Merwe — Saatchi and Saatchi’s chief creative officers — to promote the application of artificial intelligence and “champion innovation in communications planning”.
