Dentsu ANZ boosts CXM offering with hire of John Riccio as CEO of Merkle

Andrew Banks

December 7, 2021 7:49

Dentsu ANZ has made the key appointment of John Riccio as CEO of Merkle, its customer experience management business (CXM) across Australia and New Zealand.

Riccio will start in early 2022, from his most recent position as experience consulting partner APAC, EY.

Riccio has experience in leveraging emerging technology that supports sustainable growth at pace, and will play a critical role in leading the growth and evolution of Merkle ANZ.

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Andrew Banks

Andrew is an editor and journalist with over 27 years' experience, working across publications including news.com.au, The Sunday Telegraph and The Australian newspaper.

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