Diverse range of characters show off their walks in new Bank of Melbourne campaign

Surfers, chefs, ice dancers and a drag queen show off their unique walking styles in The Bank of Melbourne’s latest iteration of its ‘For the Makers’ campaign.

Created by Saatchi & Saatchi Melbourne the new campaign, titled ‘Walk Your Walk’, follows a diverse group as they perform a range of various activities.

https://www.youtube.com/watch?v=5vgXDbnFKsI&feature=youtu.be

Jac Phillips, Bank of Melbourne head of brand and marketing said, “There’s an undeniable pulse to Victoria. It’s alive, full of restless thinkers and creators, doers and makers – all working towards their goals in unique ways.

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