Global Rev Gen appoints Bosco Anthony as CEO
Bosco Anthony has made the leap from chief brand officer to CEO of GRG
Marketing and digital media agency Global Rev Gen (GRG) has appointed Bosco Anthony CEO, taking over from outgoing chief Jacqueline Balsamo.
The appointment sees Anthony move on from his position as chief brand officer at the company, after more than two years in the role. He joined GRG in January 2022 as head of strategy and growth. During his tenure, Anthony helped transform GRG into a full-service agency partner specialising in media and innovation.
The Mumbrella Travel Marketing Summit 2025 speaker is replacing Balsamo, who has departed the media business to pursue opportunities in “a new space”.
