GroupM shakes up Xaxis leadership, appoints Imran Masood as managing director
WPP’s media agency holding group, GroupM, has announced Imran Masood, formerly country manager for Sizmek, has joined Xaxis as managing director. Steve Wood, who is currently director of services for the [M] Platform, will also transition to the Xasis general manager role.
The moves come two weeks after GroupM’s head of operation sand technology Tim Whitfield departed the company. Whitfield had originally joined WPP as Xaxis’ operations director in 2013.

Well done everyone. Now can someone please explain what MPlatform is?
As usual, Group m talks the talk but never walks the walk.