Here’s how Australia fared this Black Friday-Cyber Monday weekend

December 4, 2024 9:38

Shopify collected data over the Black Friday-Cyber Monday (BFCM) weekend that details how Australia approached the multi-day, bargain-hunting extravaganza.

According to the e-commerce platform, the number of Australians purchasing from Shopify merchants grew by 14% over the weekend compared to last year.

9pm AEST on Cyber Monday (December 2) was the peak sales hour for the event. The platform also discovered that the top selling Australian cities were all located on the east coast of the country, with Melbourne at number one, Sydney at number two, and Brisbane at number three.

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Matthew Leong

Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.