How to be authentic in presentations!
As the LinkedIn Agency Influencer program kicks off for 2017 we share a post from the overall winner of last year’s program, GroupM’s Greg Graham. In a series of posts he gave a deep-dive on his point of expertise – how to present in front of audiences authoritatively and genuinely.
For some, public speaking comes easily. For others, it can be an anxiety-inducing exercise that ends badly. There are many ingredients that contribute to a successful presentation, and being authentic is one of the most important.
Greg Graham was last year’s LinkedIn Agency Influencer winner
It may sound like a 21st century mantra, but the best advice I can give anyone walking into a presentation is be yourself, be natural and be real. Then step it up a notch – amplify ‘you’ and your personality in the most positive way you can.
Some people go into ‘presentation’ mode when you put them in room-full of colleagues or potential clients. By that, I mean they morph into a bland robotic version of themselves. I’ve seen it time and again: the serious tone, monotonous voice and awkward hand gestures. The combined effect is for the audience to tune out.
