Huckleberry Agency reveal first work for Warheads: Sour Fail

Confectionary brand Warheads has launched the first campaign from newly appointed Huckleberry Agency.

The agency already handled the media for Funtastic, which is the parent company of Warheads and a distributor of confectionary and sporting products. The new campaign was part of Funtastic extending Huckleberry’s remit to include creative.

The spot challenges kids to keep a straight face while sucking a sour Warhead.