International Traveller launches industry-backed campaign

Travel publication International Traveller has launched its largest campaign (and magazine) ever.

Entering the market on Thursday, the publication’s ‘Trailblazing Travel’ editorial campaign spotlights over 20 “off-the-beaten-path” travel destinations for 2025, citing locations such as Kenya, Norway’s Arctic north and Pakistan.

“From experiencing hyperlocal hospitality in Norway’s Arctic North to the Bali businesses turning trash into treasure, there are trailblazing travel experiences to be had everywhere, even in places we think we know well,” said Imogen Eveson, editor at International Traveller.

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