KFC brings back ‘accidentally authentic’ Home Cricket Ground cricket campaign
KFC has revived its Home Cricket Ground cricket campaign with a new TV ad celebrating some of the rituals people have while watching the game.
Earlier this month KFC’s marketing head Nikki Lawson admitted the first incarnation of the campaign had achieved a form of accidental authenticity by moving away from ads starring cricketers to more real people.
https://www.youtube.com/watch?v=FuAG0dChnEw
The ad is once again created by Ogilvy Sydney and sees sports fans young and old enjoying their favourite rituals and messing about while eating KFC.
Xavier Rudd has allowed his music to be used in a KFC ad?
The same Xavier Rudd who was named “sexiest Australian male vegetarian” by PETA?
The same Xavier Rudd who became a vego after “passing Harris Ranch, California’s largest factory farm, during a United States tour”?
This completely contradicts his public image in every way.
Fool me once? Or is it just Google me once, guys?
https://staging.mumbrella.com.au/kfc-the-madden-brothers-told-us-they-have-never-been-vegetarians-or-peta-activists-128166
As a fan of xavier rudd for over 12 years most of my love is for what he stands for how can he do this?? So disappointed if it was for money then that’s bad because I’m sure I’m not the only fan who is saddened by this he needs to explain this to his fans and withdraw his song
Oh Xavier! So disappointing.
Absolutely adore Xavier Rudd in every way. Was it his management that gave permission on his behalf to provide his music for the advertisement? I am really struggling to believe it was Xavier or that he is even aware of it. Shocking.
$OLD OUT. Very disappointed.
Wow. This is bad, if not worse, than the Madden brothers fronting KFC a few years ago despite earlier claiming to fans to be vegetarians and PETA supporters.
” Accidentally authentic” just like the chicken.
Nailed it guys.
All 50 or so of you on the credits
Imagine what a full team could have done.
Cash certainly is King i guess hey Xavier ……
Xavier Rudd = sell-out