Iconic Aussie chicken brand Steggles has extended its 'Stegglers' brand platform, aiming to connect with its consumers on a different level, with a new campaign from M&C Saatchi Group. Speaking exclusively to Mumbrella, Yash Gandhi, head of marketing at Baiada, parent company of...
'We're giving everyone something to relate to': Steggles' head of marketing and M&C Saatchi creative head on new campaign