Komosion wins Apollo Kitchens Group digital marketing account
Komosion has won the Apollo Kitchens Group digital marketing account.
The announcement:
Leading strategic marketing agency Komosion has won the digital content and marketing account for the Apollo Kitchens Group without a pitch.
The agency will create a new strategic roadmap for the group across its manufacturing, design and retail brands and work to reposition them in the marketplace.
“How many conversations happen around the kitchen table?” asked John O’Neill, managing director of Komosion. “Apollo creates a space – the kitchen – that’s at the centre of our lives. It’s exciting to be helping a dynamic and growing business find ways to more deeply engage their customers in the creation of such an important and intimate environment.”
After an immersive analysis of the business and its audience, Komosion will optimise every digital customer touchpoint – including web content, email marketing, social media, mobile marketing, online promotions and customer loyalty plans – with accessibility, usability and momentum in mind.
The Apollo Kitchens Group is currently integrating the services it provides across its brands, and has appointed Komosion to create a seamless experience for customers.
This project follows recent wins for Komosion including digital project work for the Sydney Harbour Foreshore Authority and Mount Hotham Skiing Company. Other current clients include The Wattyl Group, Campbell Arnott’s and Rheem.
Komosion was selected by the Apollo Kitchens Group due to its strategic, customer-centric approach to marketing, and its understanding of the issues faced by the group.
“To navigate our business challenges we needed an agency with a true omni-channel approach. Komosion has approached the project with enthusiasm and insight, and I am confident they will do a fantastic job,” Peter Bader, managing director of the Apollo Kitchens Group.
Source: Medianet press release.