F.Y.I.

Lifestyle site Ask Men re-brands

December 10, 2010 9:13

Men’s online lifestyle destination Ask Men has undergone re-design.

The announcement:

December 9, 2010 – Leading men’s lifestyle portal AskMen today unveils a new site design and brand mantra rooted in one simple mission: to help guys to become better men. The new look AskMen marks the first step in curating a unique male experience and creating a better site for its more than 320,000 monthly Aussie readers and 16 million strong international audience.

With the Australian site featuring the tagline For the Better Man, all content now fits under the banners of Live Better, Work Better, Know Better – a structural change designed not only to streamline the website more effectively but also keep the mission statement top of mind.

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Topics

AskMen branding design Foursquare Lifestyle Re-brand

1 COMMENTS

Beaudacious 10 Dec 10

About time. The old one was a little bit Zoo Weekly.. And way too many clicks to get to content.

Best of luck to them.

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Lifestyle site Ask Men re-brands

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