Ten launches first look at Masterchef 2015 – ‘Ordinary people, extraordinary food’

Tim Burrowes

March 8, 2015 8:29

Ten has launched a first look at the seventh season of Masterchef, with a trailer putting an emphasis on cooking skills rather than gimmicks.

http://youtu.be/lFptaMuGs9Q

The back-to-basics direction of the promo is in marked contrast to a badly received trailer for the 2013 season which framed the show as being about a battle of the sexes battle.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Tim Burrowes

I write about the world's media and marketing industry from an Australian perspective Australian lens. I've worked in the UK, Middle East, Asia & Australia. I founded Mumbrella, which we sold in 2017.

Topics

3 COMMENTS

DTM 9 Mar 15

Looking forward to MC 2015 should be solid numbers.

User ID not verified.

Dave 31 Mar 15

Bring it on, cant wait. Mid April and we have some serious frosts here.. Pure luxury is sitting near the fire being stunned by the quality of Master chef contestants and challenges….but, don’t stuff it up with too many ads and the wrong times during the show. Yaa Hooo df

User ID not verified.

Kerry Wareham 6 Apr 15

Really looking forward to Masterchef 2015. Yes it should be more about the cooking, contestants skills and the improvement they make along the way. MKR is not really about skills and learning its more about tantrums and aggression which is not enjoyed by me.

User ID not verified.