Medibank brand marketer moves to Cuttable

Recently-launched AI-driven advertising agency Cuttable has nabbed a senior Medibank brand marketer as its new head of marketing, Mumbrella can reveal.

Sam Ayre has made the move to lead Cuttable’s marketing efforts and to help deliver more connected marketing funnels for brands.

He joins after five-and-a-half years with the health insurer, where he began as acting head of acquisition and growth, and eventually moved into a brand marketer – squad lead role. His departure comes at the same time Medibank has announced the appointment of Lisa Ronson as its new chief marketing officer.