MIK Studio and MBCS launch new Chevrolet TVC for the Aussie market
As excitement for the Chevrolet Silverado 1500 grows, MBCS and MIK Studio have teamed up to produce a new auto ad for the Australian market.
The spot addressed common queries about the fleet, the adaptability of its range, and urban myths relating to the application of larger vehicles in busy city streets, putting them to the test in real-world scenarios.
MBCS creative director Shanan Goldring said the campaign drew inspiration from authentic conversations happening across social media.
