Mumbrella live blog: Tuesday, April 15
Welcome to Mumbrella’s live blog, a rolling media diary of all you need to know in Australia’s media and marketing. Refresh the page for the latest updates.
Top stories:
- Mitchell & Partners picks up federal government media account from UM
- Media watchdog to appeal nurse prank call ruling to High Court
- The secrets of social video to be shared at Mumbrella360
- Nielsen announces major changes to its online audience measurement system
- The PR Report purchased by the journalists’ union for undisclosed amount
- Answers for Adam: Would we act on climate change if there were a reality TV show about it?
- TV ratings: Kerry Packer proves more popular then The Big Bang Theory
4:34pm – Mumbrella360 is on June 3, 4 and 5 in Sydney, with discounted earlybird tickets on sale now. The latest session announced is a study on the secret life of the social video to be unveiled by the University of Technology Sydney and The Works.
Last year’s session from the agency on the real facts about Instagram was one of the most popular of the conference, and you can see a bit below and more here.
