Nando’s uses couples boring each other over dinner to spruik its new platter option
Nando’s is promoting its new Tear and Share Platter with a campaign from Banjo centred on the chicken restaurant’s sponsorship of My Kitchen Rules, featuring a couple boring each other over dinner.
The two executions, Fashion and Corolla, show the young couple regaling each other with mutually tedious stories over dinner, with a voiceover using it to highlight the elements of the tear and share platter.
https://www.youtube.com/watch?v=ZzG45U1Xb6k&feature=youtu.be
Is it just me or is the VO as boring as the couple at the dining table?
This ad is almost as depressing as going to Nando’s on a first date.
Look at this ad
Now look at the international Nando’s work
Look at Old Spice, the man your man can smell like
Now look at what happened when they made an Aussie Old Spice ad
And what happened when they made an Aussie Compare the Market ad
How do we manage to keep messing up some of the best brands in the world?
That’s what you get from Singos Ajain