Nine’s 9Honey overtakes News’ Whimn in Nielsen’s Digital Content Ratings

March 13, 2019 4:42

Nine’s women’s lifestyle platform has overtaken News’ Whimn site in last month’s Digital Content Ratings.

Over the six months since August last year, 9Honey’s audience has grown by 52%, taking the site’s traffic from 2.5m to 3.8m. News’ Whimn has seen 5.7% growth to 3.7m.

Nines’s McCabe said 9Honey had achieved its aim of being number one in the market with the latest Nielsen Digital Content ratings

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

Topics