Nine’s new platform to help brands gain greater insight into campaign success

May 6, 2022 9:28

As an unprecedented growth in audience consumption towards digital platforms continues, Nine has launched significant technology initiatives to bring brands closer than ever before to Nine’s 15 million signed-in users.

Following on from recent announcements of Nine’s Centre Of Digital Excellence (CODE) – which will underpin the company’s acceleration towards a digital transformation – the next generation of data driven insights and measurement tools have been revealed during Thursday’s Big Ideas Store session ‘Data with a Conscience’.

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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