Nuffnang drives revenue for Netccentric, with sponsored post sales contributing 38%

Sponsored posts across influencer platforms Nuffnang and Churp Churp have driven revenue for parent company Netccentric, which posted an 18% increase in revenue – up from SGD10,324,509 to SGD12,144,607 (AU$11.977m).

Netccentric’s influencer platforms, which include blogger platform Nuffnang (which has a presence in Australia) posted revenue growth of 33% – up from SGD6.733m to SGD8.948m ($AU 8.827m). This contributed to Netccentric’s revenue of SGD12.1m (AU$11.983m).