Nunn Media secures Neilson Financial Services as latest client

February 4, 2025 12:02

Independent media agency, Nunn Media, has picked up insurance solutions provider, Neilson Financial Services, as a client moving forward.

The appointment will require Nunn Media to support Neilson with media buying, strategy and planning management services to supercharge the company’s growth.

Nunn’s work is expected to cover Neilson’s newest products, such as Direct Cover, Golden Insurance and Dignity Insurance – offerings intended to help the global organisation further expand into the Australian market. As part of its duties, the agency will manage media investment pertaining to the aforementioned products, in addition to “supporting a series of launches that began in January”.

“We are really looking forward to working with Neilson Financial Services,” Nunn Media’ managing director, Chris Walton, shared.

“Their ambition for ANZ is inspiring, and our team is excited to bring a tailored approach to media to the table, with a focus on both acquisition and brand growth.”

Neilson’s chief marketing officer, David Rees, voiced the insurance provider’s excitement at working with Nunn, sharing that the agency’s capabilities in media, coupled with its knowledge of Neilson’s products, will make it an asset in bolstering its consumer reach.

“We are excited to partner with Nunn Media as we look to grow in the Australian market,” Rees said.

“Nunn’s deep understanding of our products and their approach to media will play a key role in reaching new customers and reinforcing our commitment to providing accessible, transparent insurance options. We believe Nunn’s approach will ensure our products, from Golden Insurance to Direct Cover, get the attention they deserve.”

The last few months have seen Nunn Media score business win after business win. In January 2025, the agency was announced as the strategic media partner for prolific rice brand, SunRice; last year, in early November, Nunn formally acquired Sydney-based digital marketing agency, Indago Digital, resulting in the latter integrating its services into Alley Group – Nunn Media’s global digital agency.