Partnership automation – the industry’s best kept secret
The digital industry is constantly pumping out new jargon, innovations and platforms, but how do we know which ones to take seriously and which will have a significant impact on the market? Impact APAC managing director, Adam Furness, shares a to the point explanation of what partnership automation is and how companies can leverage partnerships to accelerate growth.
Before we get to the automation part, what do we mean by “partnerships”?
We’re talking about any kind of performance marketing partnership – brand partners, traditional affiliates, social influencers, mobile apps, publishing partners or charities – the list is endless.
Impact is a leading partnership automation company providing end-to-end solutions for managing enterprise partnerships across the entire partner lifecycle.
