Renault launches new Megane ad focusing on spontaneous moments
Naked Communications’ Melbourne office has launched a “made for the moment” campaign for the Renault Megane range featuring a new TV ad and online competition produced in partnership with integrated communications agency VI and Mitchell’s.
The ad promotes the car as a means to enjoy spontaneous moments such as trips to the snow, the theatre or eating out.
The commercial launched this week is associated with an online competition to win a gastronomic experience, a theatre experience and a snow experience, each valued at $10,000.
The whole “souffle” thing totally lost me…
People stopped driving to the snow in Renaults after the 16TS. Or was it the R10?
But congratulations on Renault for encouraging it again.
You lost me at soufflé …
They need a creative leader. This is the strategy, where is the idea?
Nice cars the Renaults, lots of value with free options
Nice all round.
Get that it’s one of those safe, mood tape car ads. but the soufflé rising doesn’t sound right.