Seven’s last year of Melbourne Cup coverage pulls 1.836m viewers, up from previous year
Seven’s Melbourne Cup race attracted more viewers than 2017, pulling in a metro audience of 1.836m which saw Cross Counter win and shortly afterwards, the death of the sixth horse in five years, The Cliffsofmoher.
The result was up on last year’s 1.797m metro viewers, however down on 2016’s result, 1.986m and 2015’s metro audience of 2.068m.
The presentation pulled a metro audience of 1.439m while The Mounting Yard coverage captured a metro audience of 1.241m. All key advertising demographics – the 16-39s, 18-49s and 25-54s – were led by Melbourne Cup coverage.
