Supercheap Auto throws back to the 1970s as it attempts to create a ‘movie-quality’ commercial

October 10, 2018 4:30

Supercheap Auto has released its annual ‘movie trailer’ campaign, this time featuring YouTube stars Blair Joscelyne and Martin Mulholland – the Mighty Car Mods.

The car brand said the ad fuses 1970s-style Hollywood action movie motifs with stadium super trucks and the YouTube stars to “deliver a movie-quality experience”.

Created by Gold Coast-based agency The Dreamers, the ’70s-inspired ad features trucks performing manoeuvres, stunts, jumps and river crossings.

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

Topics

Allan Hardy David Bauer Supercheap Auto The Dreamers

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Supercheap Auto throws back to the 1970s as it attempts to create a ‘movie-quality’ commercial

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