Advertising

The million-dollar question

I moved from advertising to PR for one reason: social media 10

When the recession finally hits, Australia’s marketers will not survive 14

Price tag of The Monkeys sale to Accenture was $63m, AFR reveals 18

Aussie consumers turn off as advertising becomes less memorable, study finds 2

Captain Risky hands over the wheel in new Budget Direct ad 2

QUT uses former student in ‘Graduate Success’ campaign

Ballet dancer demonstrates that a suit should not restrict dancefloor moves 1

Adland – It’s not just retailers, you need to wake up to Amazon too 2

Ten great Ant Keogh ads 5

Coles admits ‘That’s annoying’ in new ad for free range eggs

OMA reports record 2016 industry revenues as sector sees complaints dwindle 1

Sensis goes psycho with new White Pages campaign 4

Leave your inner-city bubble of wine and food festivals and see the real world, advertising industry is told 10

Stop striving for perfection and start creating ‘slightly shit’ products, marketers told 5

Moral compass is irrelevant, argues Sportsbet as Ben Johnson ‘putting roid in Android’ ad is banned 29

Winemakers’ fingerprints demonstrate ‘it takes a village’ message for Peter Lehmann Wines

Mums latest group to say ‘Shut up and take my money’ in ongoing KFC campaign