Advertising

Masterchef did more for health education than science papers, claims food scientist

Nick Cummins gets naked in The Iconic’s first menswear campaign 2

Nine warns of ‘short and unpredictable’ ad market as network continues to rail against licence fee costs 1

‘Marketing today is anyone, anywhere’ according to Ogilvy’s Richard Brett

Court papers show client blamed Ikon for $500,000 sales shortfall as details emerge of legal scrap 10

Woolworths takes to the street for Christmas campaign

Fruits become part of DJ set in new Weis’ campaign by Clemenger

Debenhams’ Australian website strategy paying dividends ahead of store launches 2

Red Balloon splits business in two as it launches ‘Wrapped’ division 2

Myer Christmas campaign employs Aardman to save the Southern Cross 1

Bauer Xcel completes To Love digital network as another senior executive departs

SmoothFM defied playlist research to create ‘unique and distinctive sound’, station bosses reveal 1

The Monkeys pick up Grand Prix for UBank branded TV show at BeFest Awards

Pepsi kicks off Summer with major ‘disruptive’ Max campaign

Sparcmedia hires Megan Hansen in preparation for NZ expansion

Nespresso taps MullenLowe group for global campaign

The Woolshed Company takes V Energy drink viral with volcano selfie hoax 1

Morning Update: Facebook’s ‘discriminatory’ ads; UK Uber rival Karhoo closed ‘while profitable’; Droga5’s best Clinton ad