ai

Woolley Marketing: The rise of the creative machines

Notes from the near future of PR work

GroupM report projects major growth in AI-enabled advertising

Why brands need to revamp their data analytics strategy now

Australian marketing leaders’ concerns for combating ‘The Great Customer Resignation’

Seven launches major attention study with Amplified Intelligence

Key trends which will drive advertising industry in 2022: Quantcast study

AI copywriting isn’t a threat, it’s an advantage  1

Predictive insights is the ultimate application for AI in market research

AI is boosting advertising’s value 

Facebook’s ban hammer is blunt and ugly, but marketers can’t turn their back 

WPP acquires AI-technology company Satalia

Facebook launches new commerce tools and shopping experiences

AI-powered marketing platform Seismic names Heather Cook as its new VP for APAC

Antony Catalano invests in property data and AI business Propic

WPP’s Secrets and Lies of Language series reveals how voice-tech is the way of the future for brands

Customers expect personalisation, but you don’t need to be a data scientist to get there

AI-based martech platform EternityX expands to Australia